Celebrating Over 50 years of great flavor

Thank you for 50 amazing years, here’s to another half century!

Aloha and Mahalo for your visit!

For over 50 years Hawaii’s Own has been capturing the island way of life and sharing with you a taste of the islands.

From humble beginnings, a group of friends, all professors at the University of Hawaii, gathered together and created a tropical beverage using local island fruit. Their delicious island drink was so tasty that their family and friends encouraged them to share it with the Hawaiian community. In 1959, the same year Hawaii became the 50th state, these professors formed a company, and what is now known as Hawaii’s Own, began. Rooted in the island way of life, Hawaii’s Own from the beginning appealed to kids and their parents alike not only for daily enjoyment - in the morning, after school, or as a snack - but also for enjoyment at special occasions and festive gatherings with family and friends.

Introduced to West Coast supermarkets in 1989, Hawaii’s Own frozen concentrate quickly emerged as a favorite. Today, Hawaii’s Own can still be enjoyed on both the islands and the mainland found for purchase in the frozen juice section at many retail supermarkets. Eleven distinct items, each with 100% of the Vitamin C Recommended Daily Allowance, capture the tropical flavors of Mango, Pineapple, Passion Fruit, Guava, Star Fruit and more. Hawaii’s Own enjoys such excellent distribution in the majority of western U.S. supermarkets, some grocers even stock all 11 flavors.

In March 2008, a small group of food industry veterans, also friends, had the opportunity to purchase Hawaii’s Own and continue the high standards set by the preceding owner Doc Buyers. Buyers, before his death, was not only committed to the Hawaiian way of life, but also the future of Hawaii’s Own. The new operating owners share his values and endeavor to carry on the Aloha spirit by producing distinct, delicious, tropical beverages - a perfect choice for the entire family. Hawaii’s Own, proudly and conveniently, brings a taste of the islands right to your home.

Click Availability to find Hawaii’s Own near you. Click Contact to share your favorite flavors or your favorite Hawaii’s Own story.